At Primera, we value your privacy and are committed to
safeguarding your personal information. This Privacy Policy explains how we collect, use, and
protect your data when you visit our website or purchase our products. By using the Primera
website, you agree to the terms outlined in this policy. We encourage you to review this policy
to understand how we protect your information and your rights in relation to it.
1. Information We Collect
When you visit the Primera website, we collect certain personal information to provide you with
a better user experience. This includes, but is not limited to, your name, email address,
shipping address, billing information, and payment details. We also collect non-personal
information such as browsing data, device information, and page interaction details.
We collect personal information directly from you when you place an order, subscribe to our
newsletter, or contact us through our website. Non-personal information is collected
automatically using cookies, tracking technologies, and analytics tools to help us understand
your preferences and improve your experience on our site.
2. How We Use Your Information
The personal information you provide to Primera is used primarily to process your orders,
deliver products, and communicate with you regarding your purchase. Additionally, we may use
your information for the following purposes:
➤ To send order confirmations, shipping updates, and customer service inquiries.
➤ To improve our website and services based on your preferences and interactions.
➤ To send promotional emails, newsletters, and special offers, if you have opted in.
➤ To process payments securely and prevent fraud.
We respect your privacy and do not share or sell your personal information to third parties for
marketing purposes without your consent.
3. Cookies and Tracking Technologies
Primera uses cookies and similar tracking technologies to enhance your browsing experience.
Cookies are small text files stored on your device that help us remember your preferences,
recognize your return visits, and personalize your user experience.
By using our website, you consent to the use of cookies. However, you can manage cookies through
your browser settings. Disabling cookies may affect some site features and functionality.
We also use third-party services, such as Google Analytics, to analyze site traffic and user
behavior. These tools collect anonymous data to help us improve our site and marketing efforts.
4. Protecting Your Information
At Primera, we are committed to protecting your personal data. We implement industry-standard
security measures including encryption and secure servers to ensure your information is safe
during transmission and storage.
While we strive to protect your data, no online transmission or storage method is 100% secure.
We limit access to your information to authorized personnel only, and continuously review our
security practices to keep your data safe.
5. Sharing Your Information
Primera does not sell, trade, or rent your personal information to third parties for marketing.
We may share your data with trusted service providers—such as payment processors, shipping
carriers, and email platforms—only to the extent necessary to fulfill our services.
We may also disclose your information if required by law or in response to legal proceedings,
such as a court order or investigation.
6. Your Rights and Choices
You have the right to access, update, or delete the personal data we hold about you. To make
such requests, please contact us at [email protected].
You may opt out of receiving promotional emails by following the unsubscribe link in our emails
or contacting us directly.
If you are a U.S. resident, you have the right to request that we do not sell your personal
information. While we do not sell your data, we honor your request for added privacy.
7. Children's Privacy
Primera is not intended for use by children under the age of 13. We do not knowingly collect or
solicit information from anyone under 13. If we learn that we have inadvertently collected data
from a child, we will promptly delete it.
8. Changes to This Privacy Policy
We may update this policy periodically to reflect changes in our practices or for legal
compliance. Any updates will be posted here and are effective immediately upon posting. Please
review this policy regularly to stay informed.
Thank you for trusting Primera with your personal information. Your privacy and security are
important to us.